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Showing posts from September, 2015

Brian Sewell - "A lone wolf, prone to bite."

I am very sad indeed to hear of Brian Sewell's passing today. During a conversation several weeks ago, Brian had told me - quite matter of factly - that his condition had become terminal. Whilst I struggled to say the correct thing (correctly) Brian said, "oh well, mustn't grumble." It was this stoicism that I found most remarkable about him in recent years, a period when he had a seemingly endless number of health conditions that took so much out of him but, more tragically for him, kept him from writing reviews and visiting exhibitions. I first encountered Brian almost twenty five years ago when I asked him to review an exhibition at Leighton House. Brian wrote back (he never, ever took to email or even computers) and said "I am a lone wolf, prone to bite", which was his way of saying "be careful what you wish for". It was an invaluable lesson in PR; don't believe your own bullshit and never expect everybody to feel the same way about s

From the ether to the theatre...

This is an edited version of an address I gave earlier this summer to a conference on digital marketing in the arts. It took place at Hatfield Business School For a couple of years, and despite my moderately active life on social media, I have had something of a bee in my bonnet about the use of the digital world to promote and represent our art form.  I work in a live art form, one that is absolutely at its best - unequalled, in fact - when confronting the audience head on, in the flesh. So my perspective on the use of digital and social media to engage with our audiences is very much dictated by this concept.  I know that in the world of the arts, social media is sometimes, and in the right hands, an immensely powerful tool, but it is particularly so when you can consume and/or acquire that art form at the click of a button, or when it is enhanced by the digital world, delivered by it, or indeed, conceived in it or by it. I know, for example that a huge twitter following is enormousl